I just came accorss something which I need to comment on. I tried creating an adword campaign for my gps tracker software that works exclusively on the iPhone last week. Google didn’t allow me because ‘iPhone is a trademark’. OK Let’s try i-Phone, which is not : same issue. Let’s try iPh0ne (with a zero) : same answer.
I did ask for a derogation in the first place, commenting that I was a certified iPhone developer, that my application was only for the iphone , that I had a contract with Apple : still no answer after one week, and no derogation accepted.
Boo.
So I tried to create a campaign using HTC Dream : is that a trademark? Ja mein Herr, es ist. Dream ok. but HTC, definitely. I also noticed that many of the recomendations for keywords used the word Garmin , which in the Oxford Concise Dicionary I have is not a noun. Looks like a trademark to me.
Well, guess what? makins ads fo Garmin or HTC Dream is OK!
Is there a conflict betweeen Google Adwords and Google, the Android provider? I don’t know but the rules are bent just a little too much to me.
Comments
One Comment so far. Comments are closed.This has been a policy since before Android was developed or released. We were trying to buy adwords a few years ago for our BlackBerry products and needed BlackBerry’s permission. Some companies are very restrictive regarding their trademarks and want approval from Google before they can be used. RIM’s definitely one of them, as they had to give us permission via a written letter sent directly to Google before we could use the word “BlackBerry.”